The Goethe-Institut’s main missions are to promote the learning of the German language as a second language, foster international cultural cooperation and convey a comprehensive image of Germany by providing information about its cultural, social and political life. Today it is represented in 98 countries by 159 institutes (including 12 in Germany) and has some 3,300 employees. With institutional funding from the Ministry of Foreign Affairs, the Goethe-Institut is, at the international level, the major cultural institution of the Federal Republic of Germany, and contributes widely to the promotion of artists, ideas and works. Supporting the local cultural scenes and strengthening pan-African dialogue through the arts are part of its mission in Sub Saharan Africa, where it operates 14 institutes.
About the program
A 12-month intensive networking and qualification program
AyadaLab takes place in Côte d'Ivoire, Cameroon, Nigeria, Senegal and Ghana, from january to December 2018.
It consists of local and regional workshops, mentoring by some of the best African entrepreneurs in the fields of cultural, digital and social entrepreneurship, networking with leading German and French cultural, social and digital entrepreneurs. The program takes place in English and French, the two languages of the Lab.
Meet our team
The best experts
in west Africa
all passionate about encouraging and supporting the emergence of cultural, digital and social entrepreneurship in West Africa, and challenging the impact of young West African startups at the beginning of their journey. They will bring local expertise to this program and help tailor it to each participant's needs.
Local & regional workshops
Taking place in Côte d'Ivoire, Ghana, Senegal, Nigeria and Cameroon, with African cultural, social and digital experts to bolster the startups
Round 2 selection of candidates for a full year individual mentoring and participation in the AYADA Lab regional workshop
to France and Germany to meet with European creative and tech industries experts
* ELIGIBILITY REQUIREMENTS
Young West Africans entrepreneurs who meet the following criteria
are more than welcome to apply :
- Aged between 20 and 35
- Be a national of and based in either Côte d'Ivoire, Ghana, Senegal, Nigeria or Cameroon
- Have a 1 year project experience or a tested idea creating value of innovation with high impact on society
- Have a project in the Cultural and Creative industries (fashion, books, cinema, etc.), Digital (online courses, e-learning, digital education), or Civil society issues (education, women rights and empowerment, civic tech, active citizens)